POLYURETHANE COATINGS FOR FLOORING + FLOORING ACCESSORIES
Creative Direction: Blake Tannery
Field: Identity, Branding
With the launch of Tarkett’s new product, Techtonic, I created a fresh identity that captures the quality and strength behind it’s name. Techtonic is a massive shift forward in performance for hard surface floors. The advanced new polyurethane technology is super tough, resisting scratching, abrasions, scuffing and staining—ensuring that your floors look nicer, longer.