TARKETT’S TECHTONIC / BRANDING

Client: Tarkett
Creative Direction: Blake Tannery
Role: Designer
Field: Identity, Branding


With the launch of Tarkett’s new product, Techtonic, I created a fresh identity that captures the quality and strength behind it’s name. Techtonic is a massive shift forward in performance for hard surface floors. The advanced new polyurethane technology is super tough, resisting scratching, abrasions, scuffing and staining— ensuring that your floors look nicer, longer.

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